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Hoshide Farms - Coffee Kona Hawaii

Kona Coffee Judging for the Coffee Competition


Learn about Kona coffee judging from Hoshide Farms in Honaunau, Hawaii. At the 2008 Gevalia® Kona Coffee Cupping Competition, 56 Kona coffee farmers submitted entries for the blind-taste competition, held Wednesday and Thursday, which was sponsored by Gevalia Kaffe. Sixteen entries advanced to the final round. Judges included Gevalia's Master Taster and Panel Chairman, Willy Pettersson, Shota Takemoto from Japan 's UCC Ueshima Coffee Company, Ltd., world-renowned coffee expert John King with Harold L. King & Co. and Sherri Johns, President, WholeCup Coffee Consulting, LLC.

Judging
Each coffee farm submitted a 50-pound sample, from which five pounds were actually entered into the cupping competition. To be eligible, the coffee submitted must have been harvested in Kona. The Gevalia Kona Coffee Cupping Competition is blind tasting. Once the entry is accepted, it is simply assigned a number to protect its anonymity. These numbers are changed midway into the cupping, between the preliminary and final rounds, to keep the judges' palates alert throughout the competition.



Coffee Categories
The coffee samples, both green and roasted, are placed on a long table for the judges to independently evaluate. The judges look for high marks in these six categories: fragrance, aroma, taste, nose, aftertaste, and body.
 
About Gevalia Kaffe
Gevalia Kaffe is built on a tradition of fine craftsmanship encompassing 150 years. Gevalia carries more than 40 exquisite varieties of coffees and teas ranging from distinctive varietals, European and limited edition blends, as well as seasonal flavors. Gevalia's wide selection suits the personal tastes, mood and desires of even the world's most discriminating coffee-lovers. Gevalia is not sold retail and is available in the U.S. exclusively from Gevalia's website or through 1-800-GEVALIA.

The Kona Coffee Cultural Festival
The Gevalia Kona Coffee Cupping Competition is a signature event of the 38th annual Kona Coffee Cultural Festival. The Kona Coffee Cultural Festival is recognized and supported as a "Major Festival by The Hawaii Tourism Authority" (HTA). The Festival showcases Hawaii's unique culture and diversity.

HTA was created in 1998 to ensure a successful visitor industry well into the future. It is their mission is to strategically manage the growth of Hawaii's visitor industry in a manner consistent with its economic goal, cultural values, preservation of natural resources, and community interests.

 



Contact us at (866) 659-5696 in Honaunau, Hawaii, to learn more about Kona coffee judging.

Related Links:
Green Well Farms
Sierra Club 
Nature Conservancy
2008 Gevalia Kona Cupping Competition Winner!
Aloha Mana
Elizabeth Glaser Pediatric
Aids Foundation

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Debbie Hoshide Farms

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Members of The Sierra Club & The Nature Conservancy

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Monday – Friday,
9:00 a.m. – 3:00 p.m.